Welcome to The Press Office with KateCo. PR, the podcast that gives you an exclusive and unfiltered look behind the scenes of the Australian media landscape and public relations industry. It is the perfect podcast for those dreaming of a career in PR, are aspiring journalists or simply just obsessed with all things digital and traditional media.
Episodes
Tuesday May 14, 2024
Tuesday May 14, 2024
In this week's episode of The Press Office with KateCo. PR, host Marisa Jayne sits down with the creative visionary Rochelle Gregory, founder and designer of Rocky Rafaela.
Int his episode, Rochelle dives into her fashion design journey, from narrowly missing out on a prestigious New York internship with Alexander Wang to launching her own label in 2016. Rochelle shares how she turned setbacks into stepping stones towards success.
Learn how Rochelle first started gaining traction for her brand and the strategies she employed to get noticed in the competitive fashion industry, leaning on celebrity connections and brand storytelling.
Discover the story behind one of Rocky Rafaela's key moments; getting her leather jacket featured on Ruby Rose in a Maybelline commercial. Rochelle shares insights into this exciting collaboration and how it unfolded.
Additionally, Rochelle discusses her collaboration with Alana Hadid, gifting to the elite in the fashion world and the importance of relationships with stylists in the fashion world.
To learn more about Rochelle and Rocky Rafaela, visit their website at https://www.rockyrafaela.com/ and make sure you're following The Press Office on your favourite podcast platform.
Comments (0)
To leave or reply to comments, please download free Podbean or
No Comments
To leave or reply to comments,
please download free Podbean App.