Welcome to The Press Office with KateCo. PR, the podcast that gives you an exclusive and unfiltered look behind the scenes of the Australian media landscape and public relations industry. It is the perfect podcast for those dreaming of a career in PR, are aspiring journalists or simply just obsessed with all things digital and traditional media.
Episodes
Tuesday Jun 25, 2024
Tuesday Jun 25, 2024
In this episode of The Press Office with Kate Co. PR, host Marisa Jayne is joined by the dynamic Taryn Williams, founder and CEO of The Right Fit, The Influencers Agency, and #Gifted. Delve into the world of influencer marketing with a true industry trailblazer.
Discover the origins of Taryn's groundbreaking influencer-aligned ventures and the foresight that propelled her into the influencer marketing space, while also gaining insights into the evolving influencer landscape.
During the episode Taryn reveals the the intricacies of gifting influencers and how to navigate the balance between contra and paid arrangements. She also offers invaluable advice for PR professionals on optimizing gifting strategies.
Make sure you listen along to unlock the power of influencer engagement TODAY.
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